46 masterpieces by Pablo Picasso were showcased at Muzeul de Art Recenta (MARe), juxtaposed with 65 works by contemporary Romanian artists influenced by Picasso's genius.

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From November 27 until January 20, visitors were invited to seek inspiration, explore, and find their own meaning behind the artworks in every room of the museum.

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Our mission here was to link this beautiful idea to relevant partners that could support and cherish it.

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Our mission was to connect this beautiful idea with relevant partners who could support, cherish, and help it reach everyone. And we accomplished it. UniCredit Bank, Mastercard, LIDL, Nepi Rockcastle, Regina Maria, Schweppes, Porsche, and Aqua Carpatica seamlessly integrated into the mix. From themed parties to tote bags, private dinners, interactive installations, and workshops for children, we made sure to add more flavor to everything and complete the entire scenery.

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It was a team effort that wouldn't have been possible without our partners, the museum team, state institutions, and the media.